Hair
AirTouch in Buenos Aires
Soft transitions, more natural regrowth and a personalised result.
Before lightening, Roman separates the hair with air from the dryer and works only with the strongest strands. At the touch-up no product goes back onto hair that’s already lightened, so the hair stays healthy and the colour looks cleaner.
The result is a soft, natural colour that grows out neatly, with no harsh lines.
Prices
With Roman
Frequently asked questions
What is AirTouch?
It’s a lightening technique where the hair is separated with air from a dryer: the shorter, finer hairs blow away and only the strongest strands get lightened. The blonde comes out diffused, with soft transitions and no harsh regrowth line.
How much does AirTouch cost at KULTURA?
AirTouch, balayage or highlights start at ARS 180,000 and can reach ARS 455,000: the final price depends on the length and density of your hair. If you want to see first how your hair reacts to lightening, a strand test costs ARS 20,000.
How long does the session take?
Up to six hours. It’s best to set aside most of the day.
How is it different from highlights and balayage?
Classic highlights lighten the whole strand, including hair that’s already lightened. At an AirTouch touch-up Roman doesn’t put product back on lightened hair, so the hair stays healthy and the colour looks cleaner.