Work by Roman
AirTouch
Before lightening, the hair is separated with air from the dryer and only the strongest strands are worked.
KulturaBeautyStudio
KULTURA is a beauty studio in Microcentro, Buenos Aires. Not for a special occasion. For life.
Colour and cut, nails, brows and lashes. Official Schwarzkopf Professional partner.
Studio
A space where beauty meets professionalism and every detail matters.
We bring together experienced professionals, quality service and personal attention so that every visit feels special. Precise cuts, clean tones and gentle hair care. KULTURA is much more than a beauty salon: we create a place you’ll always want to come back to.
Founders
Roman
Co-founder of KULTURA and the studio’s head colourist
Our specialist in healthy, beautiful hair. His work includes AirTouch, contouring, dimensional colour, gel toning, colour removal and layered cuts.
“He’s attentive, precise and really understands what will suit you.”
OpenedIn 2026
HoursEvery day, 10am to 8pm
Official partnerSchwarzkopf Professional
Google5.0 from 18 reviews
Tte. Gral. Juan D. Perón 683, MicrocentroA dedicated pedicure chair and a separate room
Services
AirTouch
Why do so many people choose AirTouch?
Soft transitions.
More natural regrowth.
A personalised result.
AirTouch is not the same as classic highlights or balayage.
With traditional highlights everything is lightened, even hair that’s already lightened. Over time this overloads the hair and it loses quality. AirTouch is different: before lightening, I separate the hair with air from the dryer and work only with the strongest strands.
At the touch-up I don’t apply product again to hair that’s already lightened, so the hair stays healthy and the colour looks cleaner.
Roman, KULTURA’s head colourist
AirTouch: from ARS 180,000, up to 6 hours
Work
Done at KULTURA by our team
Work by Roman
Blonde
Schwarzkopf Professional BLONDME and care for the hair at every stage.
Work by Roman
Brunette with light
AirTouch on a dark base: soft transitions and more natural regrowth.
Work by Roman
Single-tone colour
Clean tones and gentle hair care.
Work by Roman
Colour removal
A natural, even shade without damaging the hair.
Work by Valeria
Manicure
Minimal or bold: you don’t have to choose just one.
Work by Tatiana
French
A fine line along the free edge, matching on all ten nails.
Work by Tatiana
Pedicure
Russian SMART pedicure in a dedicated chair.
Work by Nikolai
Brows
Brow design and shaping.
Work by Sofía
Lashes
Lash extensions: classic and trend effects, with a curl chosen for your eyes.
Lookbook
Team
Experienced professionals, quality service and personal attention.
Products
Great hair is also cared for at home.
Our professionals will help you find the right products for your hair type. Everything is available to buy at the studio.
Choose a shampoo for what your hair needs: colour, damage, dryness, frizz, blonde, volume or scalp.
Prices in Argentine pesos. Stock is confirmed at the studio or on WhatsApp.
Prices
Guide prices in Argentine pesos. The final price depends on hair length and density.
Colour
BookWith Roman
AirTouch, balayage or highlightsup to 6 hfrom ARS 180,000
Total blondeup to 5 hfrom ARS 228,000
Total blonde touch-upup to 3 h 30 minfrom ARS 250,000
Contouringup to 2 h 30 minfrom ARS 170,000
Single-tone colour or toningup to 2 h 30 minfrom ARS 128,000
Root colourup to 2 hfrom ARS 114,000
Strand testup to 1 hfrom ARS 20,000
Cut, care and styling
BookWith Roman
Women’s cutup to 1 h 30 minfrom ARS 73,000
Men’s cutup to 1 hfrom ARS 48,000
Fringe trimup to 30 min, wash not includedfrom ARS 24,500
Cut and treatmentup to 2 hfrom ARS 114,000
Hair treatmentup to 1 hfrom ARS 81,500
Treatment with your colourup to 30 minfrom ARS 48,000
Heat stylingup to 1 h 30 min, with washfrom ARS 97,000
Hair washup to 15 minfrom ARS 24,000
Manicure
BookWith Valeria and Tatiana
Four-hand manicure and pedicureup to 2 h 30 minfrom ARS 142,000
Russian manicure with strengtheningup to 2 h 30 minfrom ARS 64,500
Manicure, no polishup to 1 hfrom ARS 42,500
Gel extensionsup to 3 h 30 minfrom ARS 92,000
Extension refillup to 2 h 30 minfrom ARS 55,000
Removal, no new polishup to 1 hfrom ARS 23,000
Nail art on all nailsfrom ARS 17,500
Pedicure
BookWith Valeria and Tatiana
Russian SMART pedicure with foot care and polishup to 2 h 30 minfrom ARS 77,500
Russian SMART pedicure with foot care, no polishup to 2 hfrom ARS 64,500
SMART pedicure, no foot care or polishup to 1 hfrom ARS 55,000
Toes with gel polishup to 1 h 30 minfrom ARS 64,500
Toes, no polishup to 1 hfrom ARS 42,500
Brows and lashes
WhatsAppWith Nikolai and Sofía
Brow design and shapingon request
Brow laminationon request
Lash laminationon request
Lash extensionson request
“These are the best haircuts I’ve ever had. Every time I’m amazed at how much thicker and fuller my hair looks.”
Polina S., cut with Roman
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For professionals
Workstations and rooms to rent
The studio has a separate room for massage and non-invasive cosmetology. Workstations and rooms are available to rent.
Message on WhatsAppProducts for stylistsColour and lightening for stylists
For stylists renting a chair at KULTURA: Schwarzkopf Professional colour, lighteners and developers, on sale at the studio.
Stylist prices on WhatsApp
KULTURAChair basics
- Acid colour remover, 1 L
- Lino shampoo and conditioner, 1.9 L
- Disposable gloves